Welcome to my website!
I'm Eeva, a Financial Advisor at Assante Capital Management Ltd.
I’m deeply passionate about personal finance—helping people break free from debt, build savings, invest wisely, and plan confidently for retirement. My mission is to empower others to live their best lives, both today and tomorrow.
My love for finance took root as a young girl, watching my mom work as a bank teller while my dad instilled in me the value of thinking ahead, planning, and strategizing. That early spark ignited a lifelong journey. Since graduating high school, I’ve dedicated myself to a thriving career in finance, continuously learning and growing to better serve those around me.
Come join me, and let’s embark on our fearless financial journey together!
My mission
Welcome! I’m so excited you are here. This blog is the culmination of a lifelong passion for empowering people to break free from debt, build wealth, and gain true financial clarity. My mission is clear: to guide you toward a life of peace and security, where financial stress no longer holds you back—today or in retirement.
With a career that started at a major Canadian bank and led me to an independent wealth planning firm, I’ve had the privilege of helping hundreds of clients transform their financial lives. From eliminating debt and saving for dream homes to funding education, planning for retirement, and creating lasting legacies, I’ve witnessed the life-changing impact of smart financial choices firsthand.
This journey is about thriving now and building a future where you can retire with confidence and joy. Let’s get started!
Qualifications
MFA-P™, Master Financial Advisor – Philanthropy (Advanced Charitable Giving Planning) from the Knowledge Bureau (2021)
CEA, Certified Executor Advisor - Canadian Institute of Certified Executive Advisors (2021)
Advanced Investment Advice (behavioural finance, investments) certification - Canadian Securities Institute (2013)
Wealth Management Courses - Canadian Securities Institute (2011)
Life Licence (life, disability, critical illness insurance) – Advocis (2010)
Canadian Securities Course - Canadian Securities Institute (2006)
Canadian Investment Funds Course – Investment Funds Institute Canada (1995)
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